UTM Builder
Build trackable campaign URLs with proper UTM parameters.
Generated URL
Enter a destination URL above🔒 All URL building happens in your browser. Nothing is sent to a server.
About UTM parameters
UTM tags are query-string parameters that Google Analytics and most other analytics tools read to attribute traffic. Conventions:
utm_source— where the visit comes from (e.g.newsletter,twitter)utm_medium— type of channel (e.g.email,cpc,social)utm_campaign— the campaign name (e.g.spring-sale)utm_term— paid-search keyword (optional)utm_content— A/B variant or creative (optional)
Keep values lowercase and hyphenated to avoid duplicate reports.
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